Avanti Introduced To The Public, 4/26/1962

Today in Studebaker History, April 26, 1962

1963 avanti The Studebaker Avanti was introduced to the public at the New York International Auto Show on April 26, 1962.

The concept for the Avanti came from Sherwood Egbert who took over as president of Studebaker – Packard in February 1961. He thought that an exiting lines of the car would capture the youth market and help Studebaker's struggling sales. What Egbert was looking for was a sports car that was powerful and fun to drive. He gave the task to famed industrial designer Raymond Loewy, who had done work for Studebaker for many years. Loewy secluded a styling team consisting of Bob Andrews, Tom Kellogg, and John Ebstein in his Palm Springs home. In a week they had come up with a finished clay model in 1/8 scale to show Egbert. The car was unlike anything else on the road, especially from American car builders.

During the New York debut the response to the Avanti was very strong and preproduction orders poured in. The Avanti established numerous speed records and won the praise of the automotive community. Sadly sales were hindered by numerous production problems and many orders were canceled by buyers who got tired of waiting.

The Avanti turned out to be everything Egbert had been looking for, is was sleek, stylish and powerful. It also had some great safety features never before offered on an American automobile.

Avanti The power came from five different engine options that could be ordered. In late 1962, Andy Granatelli broke 29 Bonneville speed records with an Avanti, traveling faster than anyone had before in a stock American car.

Unfortunately all the good press the Avanti received and sales were not enough to save the company and Studebaker stopped building cars. It’s too bad… considering how they were always thought of as a company whose designs were advanced it would be interesting to see what they would be building today had they survived.

 

 

Avanti (Bandai)

Japanese tin toy of the Studebaker Avanti, made by Bandai

  

 

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A Lark On The Race Track

I was 13 years old when I got my third Studebaker. See the story of the first two here. The third one was a 1961 Lark VIII four door sedan that was bought from some very unusual folks near my house.

A couple moved from Buffalo to a back road near where my family lived. They wanted to drop out of the rat race, both had been professionals though I suspect they may have been flower children of the 1960s originally. They were Calvin and Mary, I never really got to know Calvin well but Mary who we referred to as "Hippie Mary" was a pleasant person. When they first moved here they drove a Volkswagen bus and the 1961 Lark. Along the way the Lark’s right front upper A arm broke but they finished the drive anyway. After they finished moving their belongings they gave up driving the car and the Lark sat behind their barn. They hired my father to remove the furnace from the house as it was gas and they were only going to use wood heat. They also were rejecting all other modern ways like having the electric shut off and they removed the toilet from the house, put it in the front yard and planted flowers in it. That was sort of a landmark around here for years.

My father spotted the Lark and struck up a deal to buy it. I’m not sure what he paid for it but it wasn’t much. The Lark was brought home and the A arm repaired. I learned how to work on cars early on by helping my father as he did tractor and automotive work for others. This Lark had the 259 cubic inch V-8 with an automatic transmission and was quite quick. Aside from the broken A arm the car was quite solid but at some point in its life it had gotten way too close to a very hard object and the passenger side was all beat in. I thought it would make a good project to try to fix but in the meantime I drove it around the track in our side field for a while.

I never did get around to fixing the Lark, a friend of my brother wanted to buy the car to go racing at the local dirt track. I’m not sure what prompted me to sell it but I did and we set to work making a race car out of the Lark. This was in 1975 so there weren’t many Studebakers left around here on the road let alone on the race tracks. Maybe it was the thought of seeing a Lark out on the tack that got me to turn loose of the car.

The Lark was entered in a class called the Spectator class which was supposed to be a car with just the doors welded shut and roll bars for safety. Other than those modifications it was supposed to be completely stock.

When the Studebaker was finished and ready for it’s racing debut it was an unusual sight on the track and really got the crowd talking. This was the first year for this class at the track and the hot car to beat was a 1968 Roadrunner that was winning almost every week. It was quite a sight when the Lark lined up out there. I don’t think many people were expecting much from it but with the V-8 in a light car it was quite a surprise. Down the straight away it flew, passing everything in sight including the Roadrunner. This little Lark could fly! Nothing was able to keep up with it in the straights. I don’t know if the car didn’t handle well enough or if it was the driver but when it went into the corners all the cars he had passed on the straight away came right on past agin. Then back on the straights he went flying past again. It was back and forth over and over, as each lap ticked off the scoreboard. In the end I think the Lark finished in mid pack.

As each week of racing went by the Lark continued to perform in the same manner, out performing all the other cars as long as it didn’t have to go around a corner. I think it ran about half the season when during one race it was being pushed hard and went into the wall with a terrible crash thus ending the life and racing career of a valiant little Lark. The car was retired once again to the back field behind a barn. It may not have come out of retirement for long but it sure made an impact when it did.

 

Contents copyright Madd Doodler Publishing 2010

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My First Studebaker Impressions

by Walt Barnes

Studebaker haven't always been a large part of my life. My pre-teen years were spent riding and even driving in about every Brand-X you can imagine, mostly a 1939 Buick and a 1948 Kaiser.

Even though I grew up in the forties and fifties I don't even remember anything about the "coming or going" syndrome or the advent of the bullet nose.

I guess I was born a car guy. I can't remember when I couldn't drive. I drove my mother crazy! and I wore grooves in the top of the front seat from hanging over the seat so I could better supervise my Dad's driving. At age five I knew every move he made and by age six I knew why. Mom swore I was not going to ruin the seat in the new Kaiser which we got when I was seven.

The Buick's front seat wasn't the only thing worn to a frazzle by the end of World War II. The floor was actually worn shiny and thin. I have no idea how many miles it must have gone but rest assured it was plenty. That was the only time in my life that we truly needed a new car, hence the Kaiser.

Why the Kaiser some of you may be asking about now… it was readily available and the dealer allowed a 500 dollar trade in for the Buick. Plain and simple up-front economics. The Kaiser was actually a pretty nice car. It rode well and got pretty good gas mileage with the overdrive transmission. It would even go 100 miles per hour (as I sit here remembering as I write I guess we really needed a new car after the Kaiser as well). More monetary affluence and the advent of Studebaker into our lives did a lot to control the actual need for new cars.

The Kaiser meant we could take a vacation to Maine to visit an uncle who had moved there. Two parents, two grandparents and two kids in two days, actually three since the Kaiser had to have a new fuel pump. Does anyone else have memories of guest homes?

Through most of the Kaiser years we lived in Townville, PA which is about 15 miles east of Meadville. At that time the old timer test of a car was would it lug State Road Hill and Green Hill in high gear. Dad would just laugh at them and say "Why would anyone want to lug up those hills in high at 10 to 15 miles per hour when you can clean them both at 65 miles per hour in second over?"

And now comes the first Studebaker impression… Dad worked in Meadville and shared rides with other guys, one of whom bought in the fall of 1951 a new 1952 Commander hardtop, yellow with a brown or maroon top. I was impressed! And when I overheard my Dad tell my Mom that he was pretty sure the Studebaker had power enough to rip the bricks out of State Road Hill, I was really impressed! He later bought a 1951 Landcruiser.

My life hasn't been the same since!

Walt 

Walt and his wife Michal have been active in the Studebaker Drivers Club for many years in both the Ohio Region Chapter and the Kinzua Region Chapter and own several Studebaker including the 1964 Challenger seen here.

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